Published: Sun, January 13, 2019
Business | By Eloise Houston

Apple to Introduce a Three-Camera Setup With the Next iPhone Flagship

Apple to Introduce a Three-Camera Setup With the Next iPhone Flagship

Furthermore, the analyst says that these type of price cuts are usually seen around Chinese holidays or the November Single's Day, but Cupertino has never run any promotions outside those time periods especially when it comes to their latest iPhone models.

According to the Wall Street Journal's sources, the firm will be implementing a triple camera system on the highest end iPhone - presumably the iPhone XS Max successor.

Apple, which slashed its quarterly sales forecast last week, has reduced planned production for its three new iPhone models by about 10 percent for the January-March quarter, the Nikkei Asian Review reported on Wednesday.

The Apple iPhone XI Max will lead the way with its previously rumoured triple-camera system on the rear.

At this point it's not known if retailers are taking a hit to their own profit margins by reducing prices across the board, or if Apple is instead footing the bill by providing incentives directly to the retailers (which are then passed on to the customer).

According to Reuters' report, the 64GB iPhone XR has received a $118 price cut in China, courtesy of the retailer Suning.

That led Apple to aggressively market the iPhone XR on its U.S. website for $449 (€391), about $300 less than its official sticker price. Other retailers have begun to sell devices for even cheaper. It isn't clear whether Apple is planning to introduce any major features for the iPhone XR successor, or whether it will just be all about spec upgrades. As part of Apple's and Qualcomm's 2011 partnership agreement, the $1 billion payment was created to reduce the cost of replacing the iPhone's current chip with the Qualcomm chip.

The XR has struggled to take off since it was launched in October a year ago.

Chatter earlier today circulated around the camera and display technology that would be used in this year's new iPhones.

The WSJ report claims that for 2020 iPhone lineup, Apple is planning on entirely switching to OLED panels.

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