Published: Wed, October 17, 2018
Sports | By Juana Wells

Canelo Álvarez signs richest contract in sport history, worth $365m

Canelo Álvarez signs richest contract in sport history, worth $365m

Canelo Alvarez has signed a $365 million deal with streaming service DAZN, per the LA Times.

The contract with DAZN is the largest contract ever for a sportsman, greater than the 13-year, $325 million agreement that New York Yankees hitter Giancarlo Stanton signed in 2014 to move from the Miami Marlins.

DAZN became the broadcast home of boxing in the United States after HBO announced in September that it is getting out of the fight business.

Alvarez steps up to super-middleweight to fight Britain's Rocky Fielding in NY on 15 December - his first fight under the DAZN deal. "The most important thing to me was being able to give the fans the opportunity to see me fight without having to pay the $70 or $80 for my fights on pay-per-view", the 28-year-old Álvarez told ESPN on Wednesday.

Overall, super, super stuff for boxing.

The boxer is represented by Golden Boy Promotions, the stable led by former champion Welterweight Oscar De La Hoya, the highest pay-per-view earner in boxing before Floyd Mayweather and Manny Pacquiao arrived on the scene.

"It's very important for me to give the fans the biggest fights and the most important fights, and I promise you I will always do that".

"Being part of this historic deal will require me to prepare myself even more and offer fans even better performances", he added.

Alvarez and Britain's Fielding will hold a news conference in NY on Wednesday to promote their fight at Madison Square Garden.

"I always want to take on challenges, and I am very happy my fans will be able to see me fight for a small cost". Joshua fought on the platform's debut card following its USA launch when he defended his trio of world titles by stopping Alexander Povetkin in London on September 22.

Mexico's Alvarez, who recently dethroned Gennady Golovkin in Las Vegas, has committed his future to the sports streaming service for the next five years and his next 11 fights.

It has already signed another top flight boxer when it inked a deal with Anthony Joshua, who holds the IBF, WBA and WBO heavyweight belts.

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