Published: Tue, July 03, 2018
Arts&Culture | By Matthew Castillo

Roger Federer leaves Nike for Uniqlo

Roger Federer leaves Nike for Uniqlo

Roger Federer is now with UNIQLO, leaving Nike for a massive deal.

According to sources quoted by ESPN, the deal with Uniqlo is worth about $300 million and will be for 10 years.

Uniqlo, which outfitted Novak Djokovic before the Serbian tennis star signed a deal with Lacoste previous year, announced Federer as its new "Global Brand Ambassador" on Twitter. "After his match, Federer said Nike still owns his signature 'RF" mark, but he expects it to be transferred to him "at some point".

During practice sessions before the opening match, Federer did wear Nike shorts.

Federer made a winning start to life in his new clothing, thumping Dusan Lajovic 6-1 6-3 6-4 at Wimbledon, though he still wore Nike shoes as he looks to strike a deal over his footwear.

Federer's shirt, jacket, socks, and signature headband all were adorned with the brand's red and white logo. They featured his "RF" logo, the London skyline and the number "8, ' signifying his record number of Wimbledon titles, embossed in gold".

The company issued a statement minutes after the defending champion took to the court, saying Federer would be a global brand ambassador for the firm and would wear its outfits at all tournaments this year.

Forbes recently ranked him as raking in around $105 million past year alone in endorsements and prize money. "I'm looking forward to see what shoes I will be wearing in the near future", Federer said.

Andy Murray may have pulled out of this year's Wimbledon tennis championships, but there is one group who will be confident of a solid return: homeowners in SW19. "They are mine. The good thing is it's not theirs forever".

Nike was given the right to match the deal and passed.

"I really haven't played her before".

Nike has a stable of other star athlete sponsors, including LeBron James and Serena Williams.

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